{"id":427,"date":"2022-12-04T10:58:24","date_gmt":"2022-12-04T01:58:24","guid":{"rendered":"https:\/\/wakohh.com\/?page_id=427"},"modified":"2026-10-03T09:59:08","modified_gmt":"2026-10-03T00:59:08","slug":"about","status":"publish","type":"page","link":"https:\/\/wakohh.com\/en\/about\/","title":{"rendered":"ABOUT"},"content":{"rendered":"\n<div class=\"wk-about wk-about--en\" lang=\"en\">\n\n<p class=\"wk-about-lead\">WAKOH &amp; CO. examines and designs sales systems for manufacturing, SaaS and technology B2B companies through six connected processes.<\/p>\n\n<div class=\"wk-two\" id=\"wk-two\">\n  <canvas class=\"wk-two__canvas\" role=\"img\" aria-label=\"Illustrative diagram with the six processes as six axes. Leadership\u2019s answers and the frontline team\u2019s answers are overlaid to show the process where their views diverge. The values are examples, not data from a real company.\"><\/canvas>\n  <p class=\"wk-two__legend\" aria-hidden=\"true\">\n    <span class=\"wk-two__key wk-two__key--a\">Leadership\u2019s answer<\/span>\n    <span class=\"wk-two__key wk-two__key--b\">Frontline team\u2019s answer<\/span>\n  <\/p>\n  <p class=\"wk-two__caption\">\n    <span class=\"wk-two__name\">Views diverge on \u201cAttract.\u201d<\/span>\n    <span class=\"wk-two__text\">We don\u2019t decide who is right. Each side asks what the other saw that led to their answer.<\/span>\n  <\/p>\n  <p class=\"wk-two__note\">Illustrative example. The values do not describe any real company.<\/p>\n<\/div>\n\n  <section class=\"wk-sec\">\n    <p class=\"wk-sec-label\">The Creative Agency<\/p>\n    <h2 class=\"wk-sec-heading\"><span class=\"wk-line\">Communicating value and selling it.<\/span> <span class=\"wk-line\">That is the most creative work there is.<\/span><\/h2>\n    <p class=\"wk-body\">It means understanding a problem, responding to a need and helping someone move toward what they want to achieve. The value delivered, the payment received and what we learn can then support the creation of further value, and that cycle spreads through the market. WAKOH &amp; CO. designs that continuing cycle.<\/p>\n  <\/section>\n\n  <section class=\"wk-sec\">\n    <p class=\"wk-sec-label\">What We Design<\/p>\n    <h2 class=\"wk-sec-heading\">What we design.<\/h2>\n    <p class=\"wk-body\">Today, buyers research with AI before choosing who to buy from, in B2C and B2B alike. Before they speak with a salesperson, they have already formed opinions from your company\u2019s information, records, customer experiences and comparisons.<\/p>\n    <p class=\"wk-body\">That makes selling the work of the whole company, not only the sales team. WAKOH &amp; CO. works with the capabilities already inside your business, connects the work of technology, sales and marketing, and designs a system through which buyers choose you.<\/p>\n    <div class=\"wk-cards\">\n      <div class=\"wk-card\">\n        <p class=\"wk-card-num\">01 \u2014 Services<\/p>\n        <h3>Three services<\/h3>\n        <ul>\n          <li><a href=\"\/en\/works\/#diagnosis\">Diagnosis and execution design<\/a><span>Standard fee JPY 400,000, excluding tax<\/span><\/li>\n          <li><a href=\"\/en\/works\/#advisory\">Six-Process Advisory<\/a><span>Standard fee JPY 700,000 per month, excluding tax. Two 60-minute meetings per month; standard six-month contract that renews automatically (three-month or annual terms can be discussed)<\/span><\/li>\n          <li><a href=\"\/en\/works\/#implementation\">Implementation partner<\/a><span>Production, setup and operations under a separate agreement and individual quote<\/span><\/li>\n        <\/ul>\n        <a class=\"wk-more\" href=\"\/en\/works\/\">See services and work \u2192<\/a>\n      <\/div>\n      <div class=\"wk-card\">\n        <p class=\"wk-card-num\">02 \u2014 Books<\/p>\n        <h3>Books and the six processes<\/h3>\n        <ul>\n          <li><span class=\"wk-ja\" lang=\"ja\">\u58f2\u308b\u306e\u306f\u3001\u4f1a\u793e\u306e\u4ed5\u4e8b\u3060\u3002<\/span><span>\u201cSelling Is the Company\u2019s Work\u201d: six processes for being chosen by buyers in the AI era (2026). Japanese only<\/span><\/li>\n          <li><span class=\"wk-ja\" lang=\"ja\">\u306a\u305c\u5c55\u793a\u4f1a\u3092\u3084\u3063\u3066\u3082\u3001\u58f2\u4e0a\u306f\u5897\u3048\u306a\u3044\u306e\u304b\uff1f<\/span><span>\u201cWhy Don\u2019t Trade Shows Increase Sales?\u201d: the design behind 14-fold revenue growth. Japanese only<\/span><\/li>\n        <\/ul>\n        <a class=\"wk-more\" href=\"\/en\/method\/\">Explore the six processes and books \u2192<\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"wk-sec\">\n    <p class=\"wk-sec-label\">As a Creator<\/p>\n    <h2 class=\"wk-sec-heading\">Kazuyuki Komatsu, Founder<\/h2>\n    <div class=\"wk-profile\">\n      <div>\n        <p class=\"wk-body\">Kaz does not call himself a consultant. Rather than a teacher offering advice from a desk, he aims to be a designer who draws out the core inside a company and connects it with the market. He leads WAKOH\u2019s diagnosis, execution design and review; implementation is carried out by an agreed team.<\/p>\n        <dl class=\"wk-timeline\">\n          <div><dt>2008<\/dt><dd>Joined a mid-sized Japanese factory automation manufacturer and worked in domestic sales.<\/dd><\/div>\n          <div><dt>2014<\/dt><dd>Joined the launch of the Japanese subsidiary of a European automation company. During roughly a decade there, the Japanese subsidiary\u2019s revenue grew 14-fold and orders 18-fold through the work of the team.<\/dd><\/div>\n          <div><dt>2023<\/dt><dd>Founded WAKOH &amp; CO. in January. He now works with business leaders across deep technology, established manufacturing and new business development, including at a major television broadcaster.<\/dd><\/div>\n        <\/dl>\n        <p class=\"wk-body\">Logos, book concepts, the world of a brand: every output carries the same idea of drawing out other people\u2019s capabilities and giving them form.<\/p>\n      <\/div>\n      <figure class=\"wk-founder-sketch\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/wakohh.com\/wp-content\/uploads\/2022\/09\/Silent-Sea-1024x715.png\" width=\"1024\" height=\"715\" alt=\"Hand-drawn sketch of a seaside landscape by Kazuyuki Komatsu\"><\/figure>\n    <\/div>\n  <\/section>\n\n  <section class=\"wk-sec\" id=\"company\">\n    <p class=\"wk-sec-label\">Company<\/p>\n    <h2 class=\"wk-sec-heading\">Company information<\/h2>\n    <table class=\"wk-company\"><tbody>\n      <tr><th scope=\"row\">Company<\/th><td>WAKOH &amp; CO. Inc.<\/td><\/tr>\n      <tr><th scope=\"row\">Representative<\/th><td>Kazuyuki Komatsu, Representative Director<\/td><\/tr>\n      <tr><th scope=\"row\">Established<\/th><td>January 2023<\/td><\/tr>\n      <tr><th scope=\"row\">Address<\/th><td>Crossgate 7F, 1-101-1 Sakuragi-cho, Naka-ku, Yokohama, Kanagawa 231-0062, Japan<\/td><\/tr>\n      <tr><th scope=\"row\">Business<\/th><td>Diagnosis and execution design of sales systems; Six-Process Advisory; implementation support for production, setup and operations; writing and publishing books<\/td><\/tr>\n      <tr><th scope=\"row\">Philosophy<\/th><td><span lang=\"ja\">\u548c\u3092\u4ee5\u3066\u5e78\u3068\u70ba\u3059<\/span> (creating happiness through harmony)<\/td><\/tr>\n      <tr><th scope=\"row\">Contact<\/th><td><a href=\"\/en\/contact\/\">Inquiries<\/a> (<a href=\"\/privacy-policy\/\" hreflang=\"ja\">Privacy policy, in Japanese<\/a>)<\/td><\/tr>\n    <\/tbody><\/table>\n  <\/section>\n\n  <section class=\"wk-cta\">\n    <h2>First, tell us about your business.<\/h2>\n    <p>You don\u2019t need to know where to start. If you would like to check where your company stands first, a six-process self-assessment is available in Japanese.<\/p>\n    <a class=\"primary\" href=\"\/en\/contact\/\">Discuss your business<\/a><a class=\"ghost\" href=\"\/measurement\/?source=about\" hreflang=\"ja\">Six-process self-assessment (Japanese)<\/a>\n  <\/section>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>WAKOH &amp; CO. examines and designs sales systems for manufacturing, SaaS and technology B2B companies through six connected processes. Leadership\u2019s answer Frontline team\u2019s answer Views diverge on \u201cAttract.\u201d We don\u2019t decide who is right. Each side asks what the other saw that led to their answer. Illustrative example. The values do not describe any real [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"swell_btn_cv_data":"","_locale":"en_US","_original_post":"https:\/\/wakohh.com\/?page_id=40","footnotes":"[]"},"class_list":["post-427","page","type-page","status-publish","hentry","en-US"],"_links":{"self":[{"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/pages\/427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/comments?post=427"}],"version-history":[{"count":62,"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/pages\/427\/revisions"}],"predecessor-version":[{"id":2693,"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/pages\/427\/revisions\/2693"}],"wp:attachment":[{"href":"https:\/\/wakohh.com\/wp-json\/wp\/v2\/media?parent=427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}